The CA Attorney General has the authority to bring action for up to $2,500 for any violation of CCPA. Damages are calculated on a per-capita basis. For example, if a violation affects 1,000 users, damages could rise to $2,500,000. For violations viewed as intentional, the Attorney General’s office may bring an action for up to $7,500 for any violation of the CCPA. The same 1,000 users could be awarded damages of $7,500,000. The entity has 30 days after receiving notice of noncompliance from the California Attorney General’s office to cure it, and only thereafter are they subject to an enforcement action for violating CCPA.